Essays on Writing Craft and Mindset
by Maggie Frank-Hsu
1. Spend 12 Minutes Learning to Use the Facebook Pixel 2. Implement and Make More Money
Bite the bullet. Learn how to use the Facebook Pixel and how it can provide info that helps you make really important business decisions that can both make and save you money.
How to Get More Out of Your Facebook Posts
“Why doesn’t anyone see my Facebook posts?” I get this question a lot from clients, non-clients, friends, Romans, etc. And I understand why. You write a post telling people what is so great about your business, what you’ve been up to, something that really matters to you.
Answers to the Most Common Questions about Facebook Ads
We moved, which has resulted in me driving a lot more each day. This gives me extra time to listen to a lot more podcasts. So somewhere within this hectic week, I listened to a terrific episode from Amy Porterfield. Episode number 58 is nearly a year old, but the advice in it is so spot on that I almost choked on my coffee when I heard it.
The Difference Between “Boost Post” and “Boost Your Posts” in Facebook Ad Manager
Facebook ads: Have you thought about using them? Even if you have a $5 budget to begin with, I encourage you to test them out. Not just because you'll reach more people. A colleague at my co-working space recently reminded me what else you get for your $5: When you buy an ad, you get a TON of information on who responds to your ads.
3 Ways to Build Business Using Facebook Groups
I've seen Facebook Group features benefiting entrepreneurs in three key ways. I was listening to a really funny podcast this week on Howl about "Social Media Spirals." The hosts were talking about how they can't even look through their Facebook newsfeeds anymore—it's overwhelming.
How to Use Facebook Events to Increase Engagement
The secret power of Facebook Events: Facebook does audience targeting for you, for free.
Vanity Metrics, Part II: Why Followers Mean Very Little
Often when I meet a new potential client, she'll say something to me like, "I only have 200 followers on Twitter." Or another potential client may say, "I have 200 followers on Twitter, which I think is pretty good since I'm just starting out." So, which is it?
The #1 Mistake Brand Pages Commit on Facebook (And a Quick Fix, for Once!)
if your post is lucky enough to reach one of your fans or one of their connections, make the most of this moment! Direct users to your site, not to someone else’s.