When I chat with clients, potential clients, and fellow solopreneurs for long enough, eventually I stumble on a pattern in the issues they have with marketing. Here's one I've been hearing about: "Shiny Object Syndrome." 

Here's how I approach time-management on a bad day: 

1. Write out a detailed schedule for a few days
2. Stick religiously to the schedule for a few days
3. Have a day where I don't stick to the schedule 
4. Beat myself up at the end of the day for not sticking to it. 
5. Feel overwhelmed. Give up on all schedules forever. Procrastinate.

Does this sound familiar?

It's not because I have employees. (I don't.) And it's wasn't after I started earning a certain amount of $$, either. 

... I'll give you a hint. Are you working day and night? Do you want this to change? …

Are you selling anything online? If you are, did you know you can hook up “E-Commerce” in Google Analytics with just a few clicks?

I said Facebook ad tip. Not Photoshop. Online tactics-wise, I think the most important thing I've learned this year is that website visits do not constitute the accomplishment of any business goal. Website visits do NOT constitute the accomplishment of any business goal.

I was ready to do something. ... But what? Everything? Nothing?

If you try to "sell in one step," the very first time someone interfaces with you or your business in any way, you're "forced to sell too hard in your ad, which results in almost no clicks or sales."

This one's an easy question to answer, right? You're so busy because you have SO MUCH TO DO. I hear you loud and clear. I have so much to do, too. I am reading Million Dollar Consulting a little at a time. (I recommend it to just about anyone who wants to start any kind of business.)

I just got back from a Meetup of budding entrepreneurs. A couple of them volunteered for the "hot seat" at our meeting: they spent 3-5 minutes talking about their business idea, and asking for any and all advice from the rest of us on how to move forward.