Essays on Writing Craft and Mindset
by Maggie Frank-Hsu
Networking Is Not Easier When You Are an Extrovert
It’s funny because it’s not the first time I’ve heard someone describe networking as a challenge for introverts. But you know who else doesn’t like feeling super awkward about trying to find and connect with people at a big event who would be great business and career connections? EXTROVERTS. Networking can be a big challenge for extroverts, too.
2017: A Marketing "Tactic" That Needs to Die
The savvy marketers figured this out years ago. I took a little bit longer, but I'm here to tell you: stop trying to make this tactic work! It doesn't.
Your "Why" and Their "Why": Honing in on Your Call to Action
So many people who are using social media to build their business have never heard of or thought much about "CTAs," yet the call to action is a big deal when it comes to social media marketing. In fact, it's the difference between a social media presence that builds your business, and using social media just for fun.